Monday, May 18, 2015

Panera Bread

I go to Panera Bread often and highly enjoy the positive warm atmosphere there.  What stands out is that the staff are, overall, genuinely happy.

I used to go to Starbucks in the morning but a combination of factors led to my preferring Panera.  It's not much, but that's $2.24 a day for a cup of coffee going from Starbucks to Panera.

My slogan for Panera:

Good coffee, friendly people.  Panera Bread.

 

Concerns:  This slogan captures how I feel about Panera Bread.  Panera Bread's focus, however, is not on the coffee but rather on their bread products.




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