Eli Schiff

Eli Schiff had a post on Hacker News about Hard Drive Icons Throughout the Years.  This led me to his blog.  I read things and checked out his designs.  I really liked his Nonogram app, it struck me as friendly and cool.

These emotions and an analysis of the words that are important to him led me to come up with:

Excellent and adaptive designs done friendly and fast

 

It's not perfect (the last part of the slogan needs a bit of polishing), but overall seems to capture his brand motif.

What is this blog?

A Slogan for You is a blog where I will post a different slogan every day.  Hopefully, after 180 days, I will have become really, really good at slogans.

Why?

Because it's fun and because I want to become really good at slogans. 

Can I use the slogan?

You may use the slogan if you are a Hacker News user with an account that is at least 30 days old.

Teavana

I'm a huge fan of Teavana's teas but not a huge fan of their high prices.  That said, their name fills me with delight, especially since I created a brand name generator. 

Good brand names are something I enjoy and I think Teavana would have made a good addition to the names I semantically analyzed in creating my tool, the Namebird.

Anywho, the great name drew me into the store, and the first time I went to Teavana, I said to the worker, "Have a teatastic day!"

Something about the name Teavana invites wordplay.

Slogans:

For a teatastic day, come to Teavana

Enjoy teatastic tea at Teavana!

Panera Bread

I go to Panera Bread often and highly enjoy the positive warm atmosphere there.  What stands out is that the staff are, overall, genuinely happy.

I used to go to Starbucks in the morning but a combination of factors led to my preferring Panera.  It's not much, but that's $2.24 a day for a cup of coffee going from Starbucks to Panera.

My slogan for Panera:

Good coffee, friendly people.  Panera Bread.

 

Concerns:  This slogan captures how I feel about Panera Bread.  Panera Bread's focus, however, is not on the coffee but rather on their bread products.